I had the honor of speaking at the national SHRM talent conference in Washington, D.C. on April 30, 2012, on the topic of Attracting, Retaining and Engaging the Hispanic Workforce.

Here is an outline of what I covered in my speech:

  • Hispanic vs. Latino – which is correct?
  • Hispanization of America
  • Latino Values, Needs and Expectations
  • Expectations of Employers
  • Recruitment Strategies
  • Performance & Employee Cultural Considerations
  • Rewards and Motivation
  • Unionization and Employee Relations
  • Overcoming Communication Barriers

Note: our firm now provides management training regarding this critical employer topic. 

SHRM Talent Conference Speaker